FOR THE KIDS Benefit Foundation, Inc.
Empowering Every Child’s Tomorrow—With Compassion, Support, and Opportunity
FOR THE KIDS Benefit Foundation, Inc.
Empowering Every Child’s Tomorrow—With Compassion, Support, and Opportunity
Our Mission
At FOR THE KIDS Benefit Foundation, Inc., our mission is to provide assistance to children of all ages in our community and surrounding areas either directly or indirectly through their parental guardian.
Our History
FOR THE KIDS Benefit Foundation, Inc. began with a simple Toy Run 32 years ago, founded by DB Bishop, Ed Stone, Tattoo Bob, and Trapper, with Bruce Guffee bringing the event to life by riding as Santa for 26 years. His son, George, now a director of the organization, proudly continues that tradition and leads the Toy Run as Santa every year.
As the Toy Run grew, its purpose deepened when Chey became involved. While caring for his son Blake, who had a terminal illness, Chey experienced some of the obstacles that families face. His friendship with George—and their shared desire to help families in crisis—sparked a vision to expand the Toy Run into something greater.
In 2021, inspired by Blake’s journey and the challenges faced by families across Texoma, FOR THE KIDS Benefit Foundation, Inc. was officially established. What began as a single ride is now a year‑round mission rooted in compassion, community, and the belief that no family should face their hardest moments alone.
The Toy Run remains at the heart of the organization as it continues to provide care, support, and hope for families throughout the region.
ABOUT US
FOR THE KIDS Benefit Foundation, Inc. has been committed to lifting up children and families in our community with compassion, creativity, and care.
We offer a wide range of programs. From emergency financial assistance to healthcare services, all designed to help individuals overcome challenges and build a brighter future.
Every dollar raised through donations, sponsorships, events, and ongoing fundraising goes directly toward providing customized support for a children in our community, whether monetary or material.
With each request carefully reviewed and approved by our board, and all assistance aligned with the State of Texas reporting guidelines, we ensure transparency and trust in every step. Because at FOR THE KIDS, we're not just helping—we’re cheering, championing, and changing lives.
Rooted in compassion, we’re here “For the Kids, For the Fun, For the Future” because every child deserves a bright tomorrow.
Our PROGRAMS
We Raise Funds—and Raise Spirits!
FOR THE KIDS Benefit Foundation, Inc. proudly partners with local organizations and individuals to host exciting events all year long. From poker runs and fishing tournaments to seasonal supply drives, our activities aren't just about fundraising—they’re about bringing people together for fun, purpose, and real impact.
Each event helps us support children facing financial, medical, or social challenges while giving them a chance to participate and play. We’re always finding new ways to reach our community and share our mission.
Want to be part of something meaningful and a little magical?
Follow us on Facebook or take a look at our events and learn how you can get involved!
Help Our Cause
Be the Spark That Lights a Child’s Path
At FOR THE KIDS Benefit Foundation, Inc., every dollar donated and every hour volunteered helps us bring hope, healing, and happiness to children facing life’s toughest challenges.